Search Engine Optimisation
Search engine traffic is a key driver of sales and leads, making SEO essential for brands looking to grow online. With constantly evolving algorithms, staying visible requires a strategic, well-optimised approach.
At Magnify Digital, we help businesses appear when potential customers search for their products or services. Acting as an extension of your marketing team, we refine our SEO strategies to keep up with Google’s ever-changing ranking factors, ensuring long-term results.
According to Google, they have over 200+ ranking factors that determine where your website pages appear in their listings. However, they prioritise three key factors - content, links, and RankBrain (Google’s machine learning-based algorithm). That’s why our SEO approach focuses on these pillars, delivering sustainable growth and maximising your online presence.
Technical SEO Audit
Our in-depth technical audits uncover any underlying issues that may be affecting your rankings, from indexing to mobile usability. We provide a clear, prioritised action plan for your web team, ensuring your site meets best practices and maximises its search visibility.
Content Plan
Once we’ve identified the best keyword opportunities and their search volumes, we put together a strategy to create high-quality, optimised pages that fully address the intent behind these keywords. We will also implement a plan for optimised blog articles.
Backlink Audit & Acquisition
We will strengthen your backlink profile by identifying and securing high-quality link opportunities on authoritative, industry-relevant websites. By building a diverse mix of natural, trustworthy links, we will improve domain authority and boost search rankings.
Digital PR (Public Relations)
We outreach, connecting with journalists and influencers, to secure high-quality media coverage and authoritative backlinks. Through press releases and expert commentary, we create compelling narratives that engage audiences and attract organic links.
Keyword Research
Using a suite of advanced SEO tools and working closely with you, we will uncover the best keyword opportunities for your website. We will identify high-value search terms that align with your business goals, audience intent, and competition levels.
Local SEO
We ensure your business appears prominently in local search results by optimising your listings across Google Maps, Google My Business Profile, and key online directories. Accurate and consistent local business information is crucial for visibility and attracting nearby customers.
Ready to find out more?
Drop us a line today for a free quote!
Website Transition & Launch Support
If you're replacing an existing website with a new design or domain name, a structured approach is essential to ensure a seamless transition in the eyes of search engines. We can manage key tasks such as URL mapping, redirects, and technical optimisations. If expanding into new markets, international SEO strategies should also be implemented to effectively target different regions and audiences.
Tools & Reporting
We leverage a powerful suite of free and premium SEO tools to give your project a competitive edge. From in-depth keyword analysis and technical audits to backlink tracking and performance monitoring, our tools provide the data needed to refine and optimise your strategy. When you partner with us, you gain access to our expert insights, ensuring we focus on the key metrics that truly impact your bottom line. We work collaboratively to track and report on meaningful KPIs, providing clear, actionable data that drives measurable growth for your business.
The Benefits of SEO Management
Effective SEO management enhances your website’s visibility, drives high-quality, free website traffic and boosts long-term business growth.
By optimising your site for search engines, you improve rankings, increase brand authority, and attract more potential customers.
Our expert SEO management ensures continuous performance tracking, technical improvements, and strategic content creation to keep you ahead of competitors. With a data-driven approach, we focus on maximising ROI, helping you generate more leads and sales. Let us handle the complexities of SEO so you can focus on running your business.